live in a mobile age and so should your brand. People get the information needed
to conduct their daily lives from the Internet – typically from their mobile
devices. A recent study shows that 64% of consumers prefer to buy from brands that
are visible and can be contacted online.An
online presence is the representation of your brand on the Internet and for
your brand to be visible and well represented; it is crucial to build a thriving
online presence that works for the mobile users. Here are a few mediums for
building an online presence for your brand. Build A Website That Is
Mobile Device And User FriendlyA website is a must. It
provides quick access to key information that your potential customers need in
order to use your services. A professional website also increases your
credibility and encourages the trust of potential customers. Where applicable,
ensure the website has a blog section and write interesting and entertaining
blog posts that positions your brand as a thought leader in her industry. Research
has shown that over 90% of consumers prefer to get information from a brand’s
website rather than a social media page. Create Interesting Content
And Video for Social MediaAs well as your website, your
social media platforms can also be used to build an online social media
presence. Social media is still a very powerful tool; it allows you engage with
potential customers and share content easily. People love live visuals. Video
and live streaming are dominating the social media ecosystem. According to, video drives a 157% increase in organic traffic from search
engine result pages, and video on a landing page can increase conversion by 80%
or more. There’s really no limit when it comes to the kind of content you
share, make sure to share content on popular sites such as Instagram, Twitter,
YouTube and Facebook and provide links to them on your website to encourage
website visitors to follow you and like your business page. Use hashtags to
maximize exposure to further build your online presence.A Branded Email
NewsletterEmail Marketing remains
one of the most effective ways to reach your customers. A monthly email
newsletter builds brand awareness. Research has shown that Email Marketing
outperforms social media as a marketing tool. A branded email address should be
used, as survey shows that consumers would trust a company-branded email
address more than a free email address. CONCLUSION

Today, everyone is going mobile. Build your
online presence with a mobile-oriented well-designed website, with easy
navigations and a simple integrated payment system where necessary, interesting
videos and content on all social media platforms and an email campaign that
links to your website.

We Will Write a Custom Essay Specifically
For You For Only $13.90/page!

order now

I'm Simon!

Would you like to get a custom essay? How about receiving a customized one?

Check it out