1. of high quality. He meets the

1.      Thefounder is about a man named Ray Kroc who was a struggling salesman for most ofhis life.

In the beginning of the movie we meet Ray selling Prince Castle fivespindle multi mixer. He drives from restaurant drive-in to, drive-in sellingthis product. One day he learns that there’s a drive-in, in San Bernardino,that is ordering an unusually large amount of milkshake mixers. Ray drives downto California to see it. This is where he comes across McDonalds, an extremelypopular walk-up restaurant of high quality. He meets the two McDonald brothers,Dick and Mac. He takes a tour of the kitchen, where Dick explains the highquality food and lightning-fast service.

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He takes the two brothers to diner andis told about the history of McDonalds. Ray takes a liking to the businessidea, and discovers that it could be a money making opportunity. He is able toget the brothers to see his idea of wanting to expand their business. Just likeany business the McDonald brothers and Ray go through a number of successes andchallenges, one after another.

During the course of the movie, Ray slowlystarts taking over the business, until eventually at the end of the movie hestills the McDonald brothers’ idea and pretends that he created it.2.1 The McDonald Brothers and Ray Kroc were able tobe successful because they had the following characteristics: ·        Risk Taker – This refers to someone thatis willing to dive into the uncertainty. A person that will risk their time andmoney but still keep resources and back plans in case of the unknown occurring.We can see this characteristic in Ray and also the McDonald brothers. Anexample of this would be when the McDonald brothers risked start moving theirrestaurant to San Bernardino and creating a high quality restaurant.

Ray Krocshowed this characteristic when he decided to want to take the McDonaldbrothers idea to the next level and make it bigger. There was a possibilitythat their choices would have failed but because they were willing to takerisks.·        Opportunity seeking – This refers tosomeone who sees a gap in the market and thinks of how best they could fill thatgap. The McDonald brothers showed this characteristic when they realised thatthere was a great location for them to set up their restaurant, they saw thatthere was an opportunity for them to create a speedy, high quality restaurant,with a family based side. Ray also displayed this characteristic when he sawthat the idea of the McDonald brothers could be taken all over America and thathaving it mainly located in one place wasn’t good enough.

He saw a wealthgenerating opportunity and for a person who always wanted more it was the bestdeal for him.Dedication and  Perseverance – This refers to someone whobelieves in themselves, they are dedicated to see their business flourish, theyare persistent in pursuing their desires, despite the possibility of failure.Ray displayed this characteristic when he was waiting for confirmation form theMcDonald brothers on the building of the new 

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